May 16, 2022

There are numerous phrases in the green fashion world, and it’s easy to become confused—especially when a few of them appear to blend! So, what precisely is ‘slow fashion,’ and how does it vary from eco-fashion? Slow fashion has some great collections of floral fantasies premium embroidered lawn and firdous bliss lawn collections. We’re here to discuss why slowing down fashion is important for a fashion sector that creates a smaller footprint for future generations. 

Gul Ahmed’s Lawn: What do you understand about slow fashion?

The emergence of Slow fashion is said to be an extension of sustainable fashion. It is now characterized by high-quality, locally produced apparel made on a lesser level and with slower production plans. Employees, the ecology, and historical linkages are all given attention. Slow fashion is nothing like fast fashion. They work towards promoting less manufacturing of clothes. This is the future of the fashion industry.

Zaha Lawn: The emergence of slow fashion

A transformation has swept across the fashion business during the last decade. Many firms are eschewing fast fashion ideas in favor of a more sustainable solution to clothing production.

The phrase “slow fashion” evolved rather naturally. Kate Fletcher of the Center for Sustainable Fashion created the term in response to the slow food movement. Like the slow food movement, Fletcher recognized the need for a slower speed in the fashion industry.

Slow fashion brands have the following characteristics:

  • Made from high-quality, environmentally friendly fabrics such as linen.
  • Slow fashion apparels are more eternal than fashionable.
  • Frequently sold in small (local) retailers rather than large chain stores.
  • Garments are sourced, manufactured, and sold locally.
  • Few distinct styles per assortment, released twice or no more than three times per year, or a perpetual seasonless collection.
  • Frequently made-to-order to minimize needless production.

Zaha Fayroz Festive Lawn Collection: Understanding the slow fashion movement

Clothes were sourced and created locally before the Industrial Revolution. Individuals would either buy long-lasting clothing or create their own from the materials and resources accessible. Go through the wide collection of Zara Shahjahan and MARIA.B. Lawn. Garment represented the location and lifestyle of the individuals who wore it.

Slow fashion has witnessed a revival of several of these traditional practices. Initially, it encourages us to step back a bit and consider whether we want something new or whether we may look through our closet for a neglected piece that may only require a minor repair. It then motivates us to buy fewer clothes less frequently and buy used ones when possible.

For example, when it comes to new purchases, instead of buying six inexpensive polyester blouses that would disintegrate after one or two uses, discerning customers spend on higher quality products. They will be manufactured with more responsible procedures and textiles that stress the art of clothing creation and honor the abilities of artisans, such as one or two natural fibers or linen tops that you guarantee will last for years. 

Lastly, slow fashion encourages us to cease thinking of our garments as disposable and instead make some effort to mend, repurpose, pass along, or get rid of them because they no longer serve us. As customers demand higher ethical and environmental standards, slow fashion has gained popularity & traction in the recent & contemporary years.

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